Case 01 · Recruitment & Staffing
5×
applicants per day
Aviserv
Applicant flow went from 2 to 3 a day to 12 to 15 a day in weeks.
Problem
Stuck at 2 to 3 applicants per day with no idea why. The site looked credible but didn't qualify or convert visitors.
Approach
Repositioned the brand around outcomes for hiring managers. Rebuilt the homepage as a qualifying funnel. Tightened mobile UX and added clear CTAs above the fold on every page.
Outcome
12 to 15 qualified applicants per day within weeks of launch. The site now does the heavy lifting on filtering, fewer wasted calls, more booked interviews.
"We were stuck at 2 to 3 applicants a day and didn't know why. Zaif and his team didn't just redesign the site, they understood our business. Within weeks, we were pulling in 12 to 15 qualified applicants daily."